Purium Powered Pets: A Peek Inside Epi-Genius Dogs


Our superfoods products have helped so many people and we love hearing all of the stories. (Do you have an inspiring story? Let us know in the comments!)

We also love answering your Purium product questions.

Yet one popular question we receive isn’t actually for people…it’s for animals: can I give my Purium product to my pets? 

While we’ve shared how some customers use our products for their pets, like our CBD extract, we’ve also had lots of requests to create a plant-based product specifically for animals.

So our nutrition gurus hit the books, researching whole foods that could help boost your little doggo’s health and Epi-Genius Dogs was born!

Keep scrolling to learn more about these ingredients and how they can help your little pals feel their best!

Remember: We love  dogs and superfoods, but we’re not veterinarians. Seek advice from your medical professional when necessary. 

epi-genius dogs

Epi-Genius Dogs Ingredient Breakdown

It’s important to know what exactly your loved ones are putting in their bodies, and the same concern applies to your dogs. For Epi-Genius Dogs, we included our unique formulations that support gut health, joint health and more.

Joint Health

Here are some of our favorite joint-supporting ingredients in Epi-Genius Dogs.

Velvet Antler

Sustainably-sourced velvet antler tops the ingredient list. As one of the main superstars of our Super Life and Joint Flex blends for humans, this ingredient may support strength and endurance. What’s more, it is thought to help encourage recovery from muscle strain, like astaxanthin. (1) More study is encouraged, but traditional medicine and personal anecdotes have lead many to believe in its medicinal value (2).

So, do the same benefits apply to dogs, too? Yes! In fact, one study published in The Canadian Veterinary Journal studied its effects on dogs with osteoarthrosis. (3) Researchers gave a powdered form of velvet antler to 13 dogs in this double-blind, placebo controlled studied. After owner assessments, many noted improved energy and vitality in every day living! Awesome, right?

Antler contains many great nutrients for dogs, like chondroitin, so this makes total sense.

What’s another great source of nutrients for dogs? Green-lipped mussel!

Green-Lipped Mussel

Because green-lipped mussel is high in omega-3 fatty acids, it may help reduce biomarkers of inflammation in the body. This shellfish also packs nutrients that may help encourage the body’s reaction to joint pain, tenderness and stiffness. Even the health titan Kaiser Permanente has recognized its benefits.

Furthermore, the Arthritis Foundation explored its effectiveness as a supplement to help support humans living with arthritis symptoms.  But we know what you’re thinking…how does it apply to a dog’s health? 

Well, it seems to be just as positive for our four-legged friends! One study published in the Journal of Nutrition found that a powder-form of this ingredient helped block a major biomarker of inflammation without causing stomach upset, like non-steroidal anti-inflammatory medications (NSAIDs). (4) Pretty cool, right?! It was able to help reduce swelling and support joints in dogs with osteoarthritis (OA).

Another study published in the Evidence-Based Complementary and Alternative Medicine journal studied green-lipped mussel benefits in a double-controlled and double-blinded clinical trial. After studying 45 dogs with chronic pain and diagnosis of OA, researchers concluded that this mussel would be a great alternative NSAIDs for dogs experiencing joint pain. (5)

And now we move on to yet another joint-supporting ingredient.

Methylsulfonylmethane (MSM)

Okay, we know this sounds super sketchy, like it was created in a secret, underground laboratory. But don’t worry, MSM is actually natural! This chemical can be found in plants, and in both humans and animals. (Some companies may retrieve their sources from not-so great places, but you know us, we keep things pure + premium).

It is most popularly known for its ability to help encourage joint mobility while helping the body respond to joint pain in both humans and animals. (6)

Dogs Naturally Magazine suggests MSM can help dogs deal with chronic pain and even help with inflammation due to its high antioxidant-content. It may even help with allergies due to its nutrient content. Say goodbye to the doggie sniffles!

Okay, we’ve talked a lot about joint health, so now let’s move on to gut health!

epi-genius dogs

Gut Health

Here are our favorite gut and digestion-regulating ingredients. The first three ingredients are the main stars of our Biome Medic, a gut-supporting product we created for human consumption that customers often used for their dogs.

Dietary Fiber (Inulin) & Probiotics

Inulin is naturally found in many foods. As a fiber, it helps support digestive health. Because of its chemical makeup (it is made of fructan molecules), it travels to the lower gut and serves as a prebiotic. This means that it helps feed the good bacteria in the gut, supporting the body’s second brain (the microbiome).(7)

Not only is it great for humans, but it can be just as effective for dogs. One study published in the British Journal of Nutrition found that inulin supplementation can both help support a health gut for dogs, and help with food allergy and digestion of other foods (8).

In addition to a prebiotic, Epi-Genius Dogs contains a probiotic, Bacillus coagulans. In humans, this strain helps support stomach health, by helping to reduce intestinal gas, constipation, diarrhea and other uncomfortable symptoms. (9, 10)

And luckily, it may help do the same with dogs! The Whole Dog Journal suggest the strain may help support the gastrointestinal health of your little pupper. So if your dog has bad gas, this ingredient may be able to help with that!

Digestive Enzymes

Next up in our gut-health line-up, we have digestive enzymes. Both humans and dogs create these enzymes naturally. But some of us create more than others and sometimes don’t create as many as we need to properly digest the foods we eat. For example, some of our more lactose intolerant friends may not produce a lot of lactase, an enzyme that breaks down lactose in dairy products. Thus, they experience uncomfortable symptoms when ingesting dairy.

The same process works for dogs as well. Enzyme supplementation may help break down foods that are harder to digest.

But do dogs need digestive enzymes? Well, healthy dogs with a normal-function pancreas may not actually! That is because they will naturally produce the enzymes they need.

However, Dogs Naturally Magazine recommends digestive enzymes for older dogs with declining health or any other dog that may need a little extra enzyme help.

Remember: Inulin, prebiotics, probiotics and digestive enzymes are just some of the proprietary ingredients of our Biome Medic for humans. 

Fennel Seed

Our final ingredient that we’re spotlight today is fennel seed. This highly medicinal plant is used for natural digestion and gut support for humans. BMC Complementary and Alternative Medicine found that the phytochemical makeup of its oil could help reduce bacteria that causes indigestion, diarrhea and other gut symptoms (11)

That makes total sense to us! Why? Because herbal and traditional medical practitioners have prescribed fennel seed for flatulence issues (yeah, we’re talking about farts). In addition, this seed is thought to help aid stomach spasms that are caused by digestive disorders and illnesses.

So, does fennel seed work the same for dogs as it does for humans? It certainly can!

The dog experts at Rover (a reputable doggy day care company) suggest the herb may help with bad breath and indigestion.


Superfoods for Your Super Dog

So, there you have it! We hope these special ingredients help make your dog feel healthy and happy! Let us know how the product is working out and pleeeeease tag us in your doggy photos!

Tag us on Instagram. 

Epi-Genius Dogs is a part of our new line of product based on the emerging science of epigenetics. We released a product for kids too, Epi-Genius Kids

Cited Links

  1. Velvet Deer Antler: The Ultimate Antiaging Supplement, Dr. Alex Duarte, O.D., Ph.D. pp. 14-17, 30, 32, 59-63. 
  2. Huo, Y. S., Huo, H., & Zhang, J. (2014). The contribution of deer velvet antler research to the modern biological medicine. Chinese journal of integrative medicine20(10), 723-728.
  3. Moreau, M., Dupuis, J., Bonneau, N. H., & Lécuyer, M. (2004). Clinical evaluation of a powder of quality elk velvet antler for the treatment of osteoarthrosis in dogs. The Canadian Veterinary Journal45(2), 133.
  4. Bierer, T. L., & Bui, L. M. (2002). Improvement of arthritic signs in dogs fed green-lipped mussel (Perna canaliculus). The Journal of nutrition132(6), 1634S-1636S.
  5. Hielm-Björkman, A., Tulamo, R. M., Salonen, H., & Raekallio, M. (2009). Evaluating complementary therapies for canine osteoarthritis part I: green-lipped mussel (Perna canaliculus). Evidence-Based Complementary and Alternative Medicine6(3), 365-373.
  6. Ezaki, J., Hashimoto, M., Hosokawa, Y., & Ishimi, Y. (2013). Assessment of safety and efficacy of methylsulfonylmethane on bone and knee joints in osteoarthritis animal model. Journal of bone and mineral metabolism31(1), 16-25.
  7. Sekirov, I., Russell, S. L., Antunes, L. C. M., & Finlay, B. B. (2010). Gut microbiota in health and disease. Physiological reviews90(3), 859-904.
  8. Verlinden, A., Hesta, M., Hermans, J. M., & Janssens, G. P. J. (2006). The effects of inulin supplementation of diets with or without hydrolysed protein sources on digestibility, faecal characteristics, haematology and immunoglobulins in dogs. British Journal of Nutrition96(5), 936-944.
  9. Kalman, D. S., Schwartz, H. I., Alvarez, P., Feldman, S., Pezzullo, J. C., & Krieger, D. R. (2009). A prospective, randomized, double-blind, placebo-controlled parallel-group dual site trial to evaluate the effects of a Bacillus coagulans-based product on functional intestinal gas symptoms. BMC gastroenterology9(1), 85.
  10. Rogha, M., Esfahani, M. Z., & Zargarzadeh, A. H. (2014). The efficacy of a synbiotic containing Bacillus Coagulans in treatment of irritable bowel syndrome: a randomized placebo-controlled trial. Gastroenterology and hepatology from bed to bench7(3), 156.
  11. Kaur, G. J., & Arora, D. S. (2009). Antibacterial and phytochemical screening of Anethum graveolens, Foeniculum vulgare and Trachyspermum ammi. BMC complementary and alternative medicine9(1), 30.


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